How good and relevant right now is digital marketing skill


Looking for a high-powered side hustle to add to your belts.  Look no more.

here are some side hustles ot look out for.

  • digital marketing
  • content writing
  • copywriting

In today’s write-up, we are considering the following questions.

What is a digital marketing

What are branches of digital marketing?

Benefits of digital marketing

How will this digital marketing help in my pursuit of additional income?

what can you do with your digital marketing skills as a business?

and as a freelancer?

There is a lot of buzz around this skill so we will explore digital marketing.


What is Digital Marketing?

Digital Marketing according to Wikipedia is the component of marketing that uses the internet and online-based digital technologies and platforms to promote products and services. 

it is the use of the internet, mobile devices, search engines, and other channels to reach consumers.

Digital marketing same as online marketing.  it is marketing with electronic devices. it conveys promotional messaging.  Its impact is measured through your customer journey. Typically, digital marketing refers to marketing campaigns that appear on computers, phones, or other devices.

digital marketing

it could be in any form. video formats, display ads, search engine, search engine marketing, paid social ads, and social media posts.

digital marketing also covers website designs, sales funnel design, and building.

When you learn digital marketing, you know how to analyze data. The analyzed data is used to make informed decisions.

A digital marketer could specialize in any and many of these website designs, paid ads, google display ads, email marketing, and many more.

Branches of digital marketing

  • social media marketing,-this means driving traffic through discussions online. this could be done through various social media platforms. Platforms such as Facebook, Forums, Instagram, Twitter, LinkedIn, Tumblr, Snapchat, Tiktok.  Social media marketing involves active audience involvement.  it is mostly used for B2C marketers.  However, most B2B Marketers are also showing up strongly in the space.  These interactions could be several shares, comments, or total clicks to your websites.
  • social media ads,- this involves the advertising of Facebook, Instagram, Twitter, Linkedin, Youtube ads.  it is used to drive traffic to your website.  It is Majorly used to sell.  With social media advertising, you can extend your reach beyond what organic search can give you.
  • website design, –Website design is about website layout, the design. Each website appeal is a number one factor to drive consumer interaction.
  • Search Engine Optimisation is SEO.  This is used to drive organic traffic to your website.
  • Search Engine Marketing
  • Email marketing involves the use of promotional content to drive your marketing message. The key to being successful in this space is how valuable your email content is to your subscribers.  Give value before asking for the sale.
  • content marketing is the use of content to reach potential clients. The content is usually published on the website and then promoted through social media, email marketing, SEO, and even PPC advertising.
  • Affiliate Marketing_ influencers promote other people’s content to get a commission. They make a percentage of the sales.
  • Video Marketing: Youtube is a repository of videos. People go to YouTube to search for what they want.
  • Pay-per-click Advertising: this involves the use of Advertisements to reach customers. PPC ads can be set up on bing, Google, LinkedIn, Twitter, Pinterest, or Meta(Facebook).  This Platforms can allow you to set up the parameters to reach these clients.


Benefits of digital marketing to business

  • Digital marketing offers a broad geographical reach. you can more audiences no matter where they are.
  • it is cost-efficient.  It allows you to optimize your advertising costs.
  • Digital marketing gives you more flexibility
  • You can use digital marketing can be used to generate leads
  • it can generate quantifiable results
  • it is easier to personalize than traditional advertising
  • Digital marketing helps you to connect with customers in real-time
  • it allows your customers to take immediate action based on your ads.
  • It is a must-have skill at this time. you need it.
  • Digital marketing campaigns such as Facebook, google ads, can boost your online presence.

Digital marketing is the skill for the now.

It showed what was possible to achieve in this online business space.

How will this digital marketing help in my pursuit of additional income?

As a business

digital marketing can help you

to gain relevance in this time and age

ti helps you to boost your online presence as a business

with digital marketing, you can easily sell your products


As an employee

you get a digitally acclaimed skill

a relevant skill that is in high demand now

you can get jobs online

it is possible to earn Foreign currency while in your  local country

There is flexibility to work from home

if you choose to freelance

With digital marketing skills, you can start an affiliate site

it is possible to start up your online digital agency

How good and relevant right now is digital marketing skill?

Digital marketing skills are very relevant today.  You can work from the comfort of your home with the skill. Using digital marketing skills, it is possible to do freelance jobs. You can even set up your digital agency.

This skill is a gold mine with lots of earning potential.

You can design sales funnels.

Set up landing pages.

Build lead generation automation

All these to grow your business.

Additionally, it can improve your online presence as a business.

digital marketing can help you to acquire clients without barriers.

As an agency, you can charge businesses to set up their PPC advertisements.  You can manage their social media accounts to drive engagements. you can build websites and many more.

what you can do with this skill is beyond anyone’s imagination.

if you can see it, you can have it.

Just a note of caution here, you need to learn the skills and be good at it, then you can go make the money.  It is possible to work for yourself.

Or you can set up your agency. Then provide services for other people.  In addition, you can render different types of services. These services include but are not limited to

  1. social media management
  2. display ads
  3. website building
  4. content management
  5. SEO Audit
  6. writing SEO optimized contents
  7. lead generations
  8. email marketing and many more

It is possible to work from home. it is more possible to have more time with your family the more.  All things are possible, it just requires your creativity and imagination.

To supercharge your career, combine digital marketing with writing, the skill will be your limit.

you need a digital marketing specialist to work with, you can reach me here

How Good and Relevance is a digital marketing skill

As a result,

How good and relevant right now is digital marketing skill depends on

the skill level that you have,

your positioning

the marketing proposition that you have

your value or Unique Value proposition and

how you market your services.


What you can do with Digital skills

in addition

you can do a lot with digital marketing. It is very important for your business. As it will help increase your reach. digital marketing services can be used for lead generation. You can use it to sell your products online. You can use it to know your customer or audience.

Then craft a targeted message to get the attention of your audience.  it is possible to create awareness about your business on the web.  These and many more are what you could do with digital marketing services.

for a business, you can set up an integrated digital marketing strategy. Then follow up in its execution.  If you need help, we are here to assist you.

Just click here 

if you are looking for a digital marketing specialist to help you in your business, reach out to us.

it is something that if you have the zeal, you can learn. If you are serious you can add this skill to your belts of achievements.


Key takeaways.

Digital marketing skill is very much a high-demand skill now.  With this skill, you can do amazing things. This skill can earn you income online. You can work remotely for customers. You can run your own agency. Moreover, with it, you can do freelance work.

you can do it on a part-time or permanent basis. Just stick to what works for you.

Contact Dewow enchanted to learn more. Our digital team has a wealth of extensive to handle your digital marketing needs.

Reach us  by clicking this 

Read our other article, Is writing a Profitable side hustle to learn more about writing.


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